As Your Website and Brand Consultant, I’m not only here to build your brand, but to educate you in and along the way as well.  Branding is not a quick slap-together-a-logo and print some business cards and you’re done. No, branding is much more involved, much more in depth. Branding understands your business

Dean Brinckley from WildCS (Wild Computer Services) runs a business which services the local town of Portland Victoria. His business is registered under the name ‘WildCS’, though as of late Dean has felt that this name or brand is no longer suitable or effective for his business. Dean’s services can be categorised into Computer Repair, [...]

Branding is an interesting kettle of fish. Branding deals with image on every level of business – customer touch points, product naming, written copy style, even corporate responsibility. There’s absolutely nothing wrong with giving out branded eco friendly reusable bags. It carries the whole ‘green’ image, thanks to well known brands like Woolworths, Coles, even [...]

Just tonight I was briefly watching the news and I heard that today, customer complains for lack of service grew dramatically for telecommunication companies; by 50% up last years. You may not be a Telco company, but quality of service still applies. Customers want service. Customers expect service. There you have it, in black and [...]